Step 1 — Targeted List & Permissioned Outreach

What we do: We begin with an approved list of qualified employer contacts provided by our team. We validate and format those contacts for email delivery and segment them by industry, company size, or decision-maker role.
Why it matters: Targeting ensures messages reach the right people and reduces wasted outreach. Permissioned lists protect deliverability and brand reputation.
Outcome: Higher open and engagement rates from a qualified audience.

Step 2 — Presidential Video Email (Brand Authority)

What we do: Your President records a short, professional Video Email that introduces the company, its mission, and its values. This video is sent as the first touch.
Why it matters: Hearing leadership directly builds instant credibility and differentiates you from standard sales outreach.
Outcome: Improved trust and increased willingness of prospects to engage.

Step 3 — Sales Introduction Video (Offer & Context)

What we do: Immediately following the President’s message, a prerecorded Video Email from your VP of Sales presents available programs, key benefits, and next-step options tailored to each segment.
Why it matters: This gives prospects a concise, consistent explanation of your solutions without requiring live sales time.
Outcome: Prospects arrive informed and pre-qualified—reducing sales cycle friction.

Step 4 — AI Engagement & Qualification (Convert & Capture)

What we do: An integrated AI assistant engages interested prospects via an automated conversational flow. It captures program preferences, qualifying details, and essential demographic data, then routes “hard leads” to your sales team.
Why it matters: Automation handles routine qualification while preserving personalized follow-up for high-value opportunities.
Outcome: A repeatable pipeline of high-intent leads that require less outreach effort and higher close rates.